Cath has become the official mascot of the Belly Joyful restaurant's ice cream brand.
She got noticed with the Coca-Cola commercial and the company decided to hire her, finding that she had the perfect physique to represent their new brand of food.
On the other hand, Cath will have to eat a lot of ice cream, being now the mascot, until she becomes addicted. This is not going to help her in her quest to lose weight. Worse, she will get even bigger, like now.
But that's the price you pay to be popular, and Cath is partly happy that she can be a little more famous for good reason.